Designed a unified AtmosFX media-player and content-delivery ecosystem for setup, authorization, playlist control, display configuration, how-to guidance, and in-app content management.
Overview
Customers relied on fragmented DVD, laptop, and device workflows to play digital decorations.
Project context
FEATURED EVIDENCE
A quick scan of the moments that best explain the problem, the pivot, and the payoff.
Why it mattered
Hypothesis
If playback, account authorization, display setup, playlists, and content delivery were designed as one coherent system, customers would understand the platform faster and trust it sooner.
Insights
Research and competitive landscaping around Netflix, Amazon Prime Video, Spotify, and iTunes exposed the need for a simpler path from first power-on to playback, library management, and in-app purchase.
CASE STORY
Each lane isolates the clearest evidence so reviewers can scan the work in order.
CASE EVIDENCE
RESEARCH
INSIGHTS
EXPLORATION
DESIGN
VALIDATION
OUTCOME
How it moved
The solution aligned setup choreography, AtmosFX ID authorization, device naming, display presets, playlist control, how-to guidance, and content-management IA across player and MDP surfaces.
Executive reviews, prototype iteration, and implementation handoff focused on onboarding clarity, account-link completion, display setup, and media-control confidence.
Deliverables included research synthesis, early wireframes, setup flows, TV/player UI, MDP architecture, React Native handoff patterns, and final Sketch/Zeplin screens.
Resulting shift
Tools
The working set used to research, prototype, align, and ship this case.
A quick walkthrough of the decision path, interface behavior, and delivery proof behind AtmosFX Media Player.
Captions and speed controls remain available in-player for fast review.
Worked with the following clients
